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Office for Metropolitan Architecture (OMA), the Rotterdam-based architecture firm founded by Rem Koolhaas, is the creative force behind some of the world’s most iconic buildings, including France’s Maison à Bordeaux and Milan’s Fondazione Prada. The firm’s partners are skilled at leveraging bleeding-edge technologies like BIM, computational design, automation, and generative design to explore and optimize design choices—as they did with the design of Rotterdam’s new Feyenoord Stadium. The stadium will be home to the Feyenoord Football Club and is part of a wider Feyenoord City master plan, which includes urban development of the nearby Rotterdam-Zuid neighborhood.